After 19 years in fashion as the owner of Distractions, the sale of my store this past Fall 2016 combined with our election results caused me, like so many, to refocus. 

It’s time to give back, to speak up, to speak out.  

beCausegoods.com is an online marketplace featuring Cause-based shopping.  All net proceeds will be donated to Causes furthering essential human rights.  Products include "private label" items and special collaborations with featured designers and artists.  

There are so many important Causes right now, and I hope this will be a forum to share our concerns, raise awareness, and support essential Causes.


beCause my grandparents were part of the “huddled masses yearning to be free” who were lucky enough to get out and get here.  beCause my children, my grandchildren, deserve to live in a world filled with hope.  beCause we all deserve to live in a land where our basic human rights are honored, are respected.  

beCause we can, beCause we must.

Heidi Semrau, beCausegoods.com